Customer Care Support
Customer care is the process of building an emotional connection with your customers, whereas customer service is simply the advice or assistance your business provides them. Customer care is less quantifiable than customer service and is more concerned with one-to-one customer interactions.
While both functions increase customer satisfaction, customer service does this by answering questions and providing support. Customer care, on the other hand, focuses on active listening and understanding the customer’s emotional needs as much as the physical or business ones. By doing so, your company creates a long-term, mutually-beneficial relationship with your customers.
